Archive for the ‘Younger Generation Voters’ Category

How to Widen Tory Appeal?

Mercredi, juillet 31st, 2013

Tim Montgomery writing in The Times July 29th 2013, proposes Five Ways to Widen the Tory Appeal and Win the next general election in 2015.

He assumes that by 2015, voters are likely to see the Tories as a party of deficit reduction, welfare control and Euro-scepticism. The party’s 2015 election campaign would then need to reinforce these strengths as well as counter an anticipated Liberal Democrat claim that, but for them in the Coalition, the Tories would have governed for the rich and powerful. Therefore, he suggests the five key pledges below for the next Tory manifesto which must also put concern for the lower-paid at its heart.

1. No more tax on petrol or home energy bills
2. A higher pension and a lower welfare cap.
3. Help for more first-time buyers to own their own home.
4. More apprenticeships for Britain’s youngest workers
5. A referendum on Britain’s membership of the EU.

These pledges are aimed at reaching more voters (e.g. private sector workers, home owners and the grey vote) than at the last election in 2010, while leaving the door open to the possibility of a second Lib-Dem Tory Coalition, instead of driving the Liberal Democrats into the arms of Labour.

The article also identifies other issues on which the Tories could still be vulnerable and which are generally the major concerns of voters such as the Economy, Health, Education and Immigration. However, on the major issue for the Conservative party itself (but not necessarily the voters) of an EU referendum , the author could be considered rather optimistic in suggesting that by 2015 it is likely that both Labour and the Liberal Democrats will have matched Mr Cameron’s EU referendum promise to “trust the people”.

The risk still remains of the party descending into civil war over Europe e.g. if Mr Cameron has to compromise on his EU referendum pledge during Coalition negotiations in 2015. The Conservative party also needs to more clearly differentiate itself from UKIP by not linking the issue of uncontrolled immigration to membership of the EU.

The Younger Generation of Voters - by Michael Webster

Samedi, juin 8th, 2013

An interesting addendum to the article in The Economist, from which I quoted in a recent submission on the need to rejuvenate our Party (PM Cameron’s relations with the old Tories), appears in this week’s (June 1st/7th) Economist: The strange rebirth of liberal England. It discusses the rising liberal attitudes of the 19-to-34 year old generation in Britain.

They hold more tolerant views on gay marriage and immigration than their elders and are more opposed to governmental interference in their lives. They do not share the same degree of pride in the creation of the welfare state as the “baby boomer” generation and are much more inclined to believe that it leads to a demotivation to work.

The young tend to be ahead in adopting the trends of the future and are, of course, the voters of the future. But they tend not to be heard in a political world where the average age of an MP is 50 and in the House of Lords the average member is 69.

Michael Webster